The COVID outbreak has led to a 30 percent increase in virtual sports betting activity. Even though live sports are back and sportsbooks have returned to normal operation, many operators have seen the advantages of adding this lucrative market to their omnichannel experience. But is virtual betting a good option…

As a growing number of sports fans decide to put money down on their favorite events, crypto sports betting is quickly gaining popularity. Online bitcoin casino statistic tracker Bitcoin Strip analyzed data from sixty crypto gambling sites to find that people are placing a staggering 337 bets per second. …

Leading-edge technologies are reimagining how sportsbooks operate and strategize today given a push to new sports betting trends. Clearly, the sports betting industry is booming, and technologies have the biggest impact on it. On a global scale, a report by Technavio forecasts worldwide market growth of $134.06 billion between 2020–2024…

The US sports betting market is booming. In 2020, Americans spent almost $35 billion wagering on sports events, so it’s no surprise that the competition to acquire customers for sportsbooks is fierce. …

With the sportsbook business heating up, and everyone leading with their mobile apps, it is high time that operators began to differentiate their digital offering. Russell Karp, senior vice president of DataArt says that there is a tremendous opportunity for companies to leverage the power of personalization to drive retention. …

The popularity of legal sports betting and igaming has quickly spread. But challenges have surfaced in issues related to intellectual property, data protection and security. Russell Karp of DataArt explains how sportsbooks can manage and secure their data to overcome these challenges. Nowadays, data collection, reporting and protection are as…

Russell Karp of DataArt explores how leading US sportsbooks spend their marketing dollars, examines their strategy and results and looks for a path to profitability. Fall and winter are intensely hot seasons for sports betting with NFL, NBA, college football and basketball, NHL and MLB post-season action. …

Operators and bettors continually look for an edge in anticipating the outcomes of sporting events. This has given rise to machine learning in sports betting. …

Attractive revenue potential has drawn many companies to the sports betting market. The two standout leaders — DraftKings and FanDuel — represent approximately 80% of the US market, making it extremely difficult for newbie operators to gain traction. Russell Karp of DataArt explains the best way to enter the highly competitive US sports betting market. Entering and surviving in the ultra-competitive US sports betting market is a risky proposition. There are strategies abound regarding the best way for new entrants to make an impact. …